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LEARN HOW TO MAKE OUR TYPE LARGER

Breaking the Internet barrier for seniors
Published July/August 2000

(NAPS) - More than 45 million seniors in the United States are not online. That’s because seniors feel the Internet lacks usability. Specifically, navigation is too confusing, screens are too small and shopping is too complicated. One new site, though, is gearing itself toward older citizens. Brian Deutsch, president and CEO of SAGEport says, “We are like AOL for seniors - an easy and simple way for seniors to get online and find the information that’s important to them.” The site (www.sageport.com) features:

Easy-to-use e-mail and instant access to Web resources
An intuitive design featuring easy-to-read fonts, buttons and icons, simple navigation and easy- to-use tutorials,
Links within dozens of personalized channels created specifically with seniors’ interests in mind, including health and personal finance, politics, grandparenting and continuing education
Current news and feature articles relevant to seniors
Chat rooms and bulletin boards

For seniors who currently do not have Web access, the company will offer SAGEvision, a comprehensive Internet appliance and service bundle which includes everything seniors need to get online.

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